Tourism Management

Name: HZ University of Applied Sciences
Price range: $

Do you like discovering new destinations and cultures? Do the leisure branch, healthy lifestyle, travel and hospitality appeal to you? Do you like improving the liveability of the various destinations even more? Do you ensure a fantastic guest experience, for example, for museum visits with your experience concept? Or will you be marketing an event? With the English-language tourism management programme at HZ you will develop into a pioneer in the travel world. And all that from a fantastic travel destination: the Zeeland tourist region.

The travel world is always evolving. No wonder, then, that this industry is always looking for creative professionals. Enthusiasts who put together new travel products and unforgettable travel experiences for others. In your profession, you will be the connecting link between different organizations, the company and the guest and within your own organization to ensure that people have the ultimate experience[HF1] .

Is the Tourism Management programme something for you?
You have a talent for organizing events, you are creative and you easily connect with other people, even when it is in another language, or when they have a different cultural background. You are customer-oriented and therefore know how to respond well to your guest’s wishes. This allows you to develop a strategic vision for the organization you work for. Whether this is about making destinations or events more sustainable, personnel policy or marketing a product or service. During your studies, you will have the opportunity to specialize in various areas. For example, dive into tourism combined with health. What is the added value of wellness or yoga for an organization? But you can also become a pioneer in the field of gastronomy and food trends. You will have plenty of space to choose a direction that suits you. Are you coming to study Tourism Management at HZ in Vlissingen? Welcome, bienvenue, willkommen.

Characteristics

Bachelor

Full time

4-year track

English

Vlissingen

This is Tourism Management

Year 1

You discover the foundations of tourism and the leisure industry. You participate in projects for both Dutch and international companies and organizations. You focus on topics such as:

Marketing
Hostmanship (customer focus)
Human resources
Operational management
Business modeling
Value creation

At the end of the 1^st year you do your first internship. You work in an organization within the professional field. Think of a holiday park, a hotel or event organization at home or abroad.

Destination (un)known
You also have the opportunity to organize a study trip this year to obtain free credits. Can you organize a fantastic week together with your classmates, destination (still) unknown? You organize the programme, the tickets and everything that comes with planning a trip.

Year 2

In year 2 you focus on topics such as:

Cultural communication
Organization cultures
Digital intelligence
Company analysis
Technological trends, e-tourism
Destination development
Investment analysis and experience design.

At the end of the 2^nd year you do another internship. You help an organization progress by making tactical improvements to their services. This way you can respond even more to the wishes and needs of guests. You also learn to look critically at offers, operational processes and concepting.

Choosing a direction that suits you
Interested in a specific direction in Tourism Management? Then you have the opportunity to immerse yourself further in that area through your internships, minor and projects. This is not mandatory, you can also decide to follow the regular route. Think of:

Developing Hotels, Resorts and Parks
Guiding Gastronomy, Advancing restaurants
Stimulating visits by branding destinations, tours and events
Promoting Wellbeing & Healthy Lifestyle

Destination (un)known
Also this year you have the opportunity to organize a study trip to obtain free credits. Can you organize a fantastic week together with your classmates, destination (still) unknown? You organize the programme, the tickets and everything that comes with planning a trip.

Year 3

The 3^rd year you practice your research skills in preparation for your graduation assignment. Together with your project group, you carry out a project in the field of tourism and leisure for the duration of 10 weeks, going through the entire graduation process. This year you will focus on topics such as:

Strategic management
Commercial skills
Responsible tourism
Ethics

Minor
In the third year you choose a minor: a choice package of six months. Depending on the minor you choose, you deepen your specific knowledge. You choose a minor that relates to your specialization or to tourism in general. You can do your minor at HZ or at another university or university in the Netherlands or abroad. Almost all Tourism Management students choose to go abroad, the countries such as Norway, Austria, Canada, United States, Latvia or Thailand.

Year 4

The 4th year is all about graduating. You can personalize your graduation year with the Tourism Management programme. Do you want to continue studying and do a master? Then you can spend a larger part of the year on your thesis and a smaller part on your management internship. If you think it is important to gain as much practical experience as possible, you choose a larger practical part and a smaller thesis part.

Admission requirements

To be admitted to the Tourism Management programme you need:

A qualification equivalent to a Dutch secondary education diploma, which gives you access to higher education.

A good command of written and spoken English. Your level of English should be equivalent to an IELTS score of 6.0.

Fees and finances

Next to the tuition fees and costs of living there are extra costs for your study programme (study materials and books). These costs are approximately between €400,- and €700,- per year. You will have excursions on regular basis. These costs are about €500,- for the first two years.

After graduation

Bachelor’s degree

Congratulations, you have graduated! From now on you may use the title ‘Bachelor of Arts’ after your name.

Career prospects

With your tourist study programme you can go in many directions. Whether you choose a job as a destination marketer or prefer to work as a sales consultant. Possible jobs are:

Hospitality professional
Sales consultant
Marketing employee/manager
HR employee/manager
Customer service manager
Operations managers

Entrepreneur

Further studies

Do you want to continue studying after the Tourism Management programme? For example, choose the Master Strategic Business Management and Marketing, Imagineering or Destination Management. You may have to follow a pre-master before being allowed to enroll in the master.